


Hi there - I'm Samara De La O
I blend creativity with strategy to build brand experiences that actually resonate, not just look good. My career has included leading creative, marketing, and visual merchandising teams, all built on a Bachelor's degree in Art with a dual emphasis in graphic and interior design.
With over 20 years of experience, I've led everything from shaping brand voices to building marketing programs that grow revenue. I care about every part of the process, from the visual identity that defines a brand to the strategy that makes it work in the real world. I also believe good work rarely happens alone. Collaboration is where the best ideas come from.
While beauty and wellness are where I do my best work, I've also partnered with dental, medical, and other consumer brands looking for the same level of creative direction.
When I'm not working, I'm a wife and mother of two amazing kids, always making time to travel, volunteer, and stay connected to my Hawaiian roots through Polynesian dance. Family and community are at the heart of everything I do. They inspire my creativity and keep me grounded.
I'd love the opportunity to collaborate with you!
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